You can verify your site with the Yandex search engine to unlock additional features and a quicker indexing process on Yandex.
In this guide
While most site verification tools will ask you to add a HTML tag or meta tag to your site’s header, we’ve simplified the process by providing specific tools for adding the required tag to your website.
From your dashboard, visit Tools → Marketing and select the Traffic tab to access the site verification tools.
In addition to the Yandex verification steps described in this guide, you can verify your site with Bing, Pinterest, Google, and Facebook.
To get started, log in to https://webmaster.yandex.com/. If you don’t yet have an account, you can create one on the login screen.
- Click Go to access the Yandex Sites list.
- Click Add Site to add your site.
![Yandex Webmaster - Add site](https://en-support.files.wordpress.com/2020/07/yandex-webmaster-add-site.png?w=1024)
- Enter your site address in the provided field, including the
https://
, and click Add.
![Yandex Webmaster - Site address](https://en-support.files.wordpress.com/2020/07/yandex-webmaster-enter-site-address.png?w=1024)
- On the next screen, select the Meta tag option and copy the entire meta tag that looks like
<meta name="yandex-verification" content="7d71f47e63543e" />
![Yandex Webmaster - Meta tag](https://en-support.files.wordpress.com/2020/07/yandex-webmaster-verify-rights.png?w=1024)
- In a new browser tab or window, open your WordPress.com account and go to My Site(s) → Tools → Marketing → Traffic.
- Scroll down to the Site Verification Services section, and paste the code you copied from Yandex into the Yandex section.
- Click Save Settings.
![Yandex - Site Verification Services](https://en-support.files.wordpress.com/2020/07/yandex-webmaster-site-verification.png?w=1024)
- Go back to the Yandex verification page and click Check.