Introducing WordPress Pro: One Plan, Infinite Possibilities

Our mission has always been to democratize publishing, one website at a time. Now we’re making all the benefits of WordPress available to more people, with one simple pricing plan.

Hello, Pro

One thing we heard over the years was how hard it can be to choose the right upgrade plan when you’re ready to scale up from Free. 

WordPress Pro radically simplifies that decision by rolling the very best of managed WordPress hosting into a single, affordable plan at just $15/month (paid annually).

50,000+ Plugins in Your Pocket

Plugins are powerful add-ons that make it simple to add limitless functionality to your website in just a few clicks. No coding necessary. With WordPress Pro we’re opening the doors to this unlimited array of extra features at half the price of our previous Business plan.

A Universe of Beautifully Designed Themes

Along with thousands of free themes available, Pro also unlocks a range of beautiful, Premium themes, with more to come in the future. Whatever your goals, you’ll find a hand-crafted, flexible theme to transform your design in minutes, not months. No designer necessary.

From Site to Store in a Couple of Clicks

If you’re ready to start selling, WordPress Pro includes everything from simple payments, donations, and subscriptions, to full-blown stores. 

WooCommerce – one of the most popular ecommerce platforms on the planet – is baked into your Pro plan. Not only does that bring raw, almost infinitely expandable options to your store, it also means you’ll pay significantly less than those other e-commerce options you see in ads everywhere.

Anytime Support, Any Time You Need It

Sometimes you need a little extra help getting it done. WordPress Pro customers can get a helping, human hand with Premium Support over live chat and email. If you’re stuck, we’re here to get you unstuck.

Managed WordPress Hosting For the Rest of Us

WordPress is all about the right to do it yourself. 

With cheap hosting, or even a Raspberry Pi on your counter, you can put up a site in minutes for pocket change. But you’ll run into hours of hands-on maintenance, quickly hit speed, security, and hosting limits, and spend a significant amount of your time keeping it running. Managed Hosting takes away that pain, but often at a significantly higher price. and the new WordPress Pro plan aim to give you the raw power, flexibility, and hassle-free experience of Managed Hosting, without the huge price tag that usually comes with it. 

In addition to the headline features of Pro, you’ll get:

  • Custom domain names without a separate subscription
  • SEO features that make your site easy to find.
  • Social media tools to promote your website.
  • Hyper-secure protection from DDOS, brute force, and other attacks that could take your site down overnight
  • Super-strong, real-time, automated backups spanning multiple locations, so if the worst ever happens, you’re covered
  • The fastest site speeds of any managed hosting on the planet
  • SFTP access to your files
  • And much more

That means you’ll enjoy a fast, secure, search optimized site, without having to spend countless hours on updates, fixes, and technical maintenance.

What About Free?

Our Free plan isn’t going away.

It’s important to that anyone, anywhere can put up a blog or a site, whatever their situation. With the Free plan you’ll still be able to get the word out, create a beautiful site, and take advantage of the fastest WordPress managed hosting on the planet. And when you’re ready to scale up your ambitions, WordPress Pro will be waiting in the wings.

How This Affects Your Current Plan

While we’re making a few changes to the Free plan, rest assured that if you’re already signed up, nothing will change for you. Ditto, if you’re on one of our legacy plans, nothing will change unless you want it to.

Going forward, new signups and sites will integrate smoothly into our new Free and Pro plans.

Your Money Goes Further. And Further.

WordPress Pro is more than just a simple, competitive way to enjoy rock-solid, super-fast, hyper secure WordPress hosting without the hassle.

Every dollar you spend on your plan helps us to:

  • Support Free plan users around the world, whatever their circumstances. This is more important than ever in 2022.
  • Sponsor the work of 90+ dedicated developers working on the free, open source WordPress project as part of the Five for the Future initiative. That helps to ensure that WordPress will always be free, open, adaptable, and hostable by anyone.

We’re Here For You

We’re listening to your feedback, and want to be clear that it will, as always, shape the future of 

With that in mind, we’re committing to:

  • No traffic limits on either the Free or Pro plan. You’ll enjoy the same unlimited traffic you’ve always had.
  • The new Free plan storage limit will include 1GB of Free storage, and existing Free users will keep the 3GB they already have on hand.
  • Additional storage will be available for purchase at a very reasonable price, very soon.
  • As-you-need them add-ons for both plans, to give you a la carte upgrades. Coming soon. 

It’s important that we keep things simple, honest, and clear in everything we do, and we’re looking forward to hearing from you about your plans, feedback, and ideas!

More Questions?

We totally understand that you might have additional questions about the changes. We’ve answered more of your questions in our FAQ here.

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  1. David Thrift

    Just an opinion: Would have been better to keep the other plans as are, and put this one between the Premium and Business plan… Now you’re going to force people to pay more than they probably need to for features they don’t need where the Personal and Premium plan would have been better for them. For those who do need more features, being able to build their stores could save money for some possibly by not having to use 3rd party services like Etsy, Storenvy, etc. My comments are not complaints. I just think having only the two options available now might not be the greatest for some. On the other hand, WordPress is making lots of changes lately, so you may have a hit on your hands with this new Pro plan. Also I’m getting ready to start my website over. I was planning on upgrading to the Business plan for the 200GB storage for my photography. I don’t how this new plan is going to work out for that. I do like the new price. $180 a year is definitely more affordable. I guess I’ll see how the 50GB limit will work out in the long run.

    Liked by 26 people

    • sissue2020

      I do agree on the purchase price for the pro is more than what some of my clients need. They need just a landing page with a real domain name not an extension of the name.

      Liked by 12 people

  2. Ashley L. Peterson

    That’s great to see that the storage limit on the free plan has been bumped up to 1 GB. I saw a number of people expressing concerns over the last couple of days about the 500 MB limit.

    Liked by 12 people

  3. colincoles2016

    Author, writer and playwright. Really enjoy and appreciate the opportunity given by WordPress to meet my readers, so to speak, outside of published works. It is difficult to forward advertise new books without the benefit of a mainstream publisher who has the eyes and ears of media to promote through. I am hoping to publish a third action mystery novel, in a series. First novel, was published in 2015. Joined WordPress in 2016. Best wishes, Colin.

    Liked by 3 people

  4. Torres 126

    Massive kudos for considering the feedback of the community and making changes on the basis of it – one of the many reasons why will always have a special place in my heart.

    Liked by 6 people

  5. Bookstooge

    So in an effort to “simplify”, you’re making things even more complicated by adding “option” upgrades without any firm data to give us. That’s the WordPress I’ve come to know. Thanks for confirming that nothing has changed behind the scenes….

    Liked by 7 people

  6. Cikgu Ismail Omar


    Liked by 3 people

  7. Ray Laskowitz

    How about this? Stop screwing up the way we build web and blog sites and get away from that stupid block system which isn’t good for anybody. Why do you insist on complicating things every few months? Oh wait. I know the answer. To many employees with too few real jobs to do. Do a real job and fire people. Just so you know, I’m about to leave WordPress because I don’t have an engineering degree that is needed to use simple tasks.

    Liked by 16 people

  8. FelipeRM

    I started my daily blogging two months ago. My plan was to upgrade to a WordPress Personal by the end of the year, I thought it wasn’t too expensive and covered all the basics. But now with this PRO plan, I just don’t see the point of having so much features that I won’t ever use. I just blog, without the intention of making money, I was willing to pay to sustain this hobby/passion.
    I get the economic sense of this plan but it feels truly constrained for simple bloggers.
    I’m thinking of leaving the entire WordPress ecosystem and move to a more indie plain text style blogging platform. 😦

    Liked by 19 people

  9. Peter Griffin

    I think WordPress has shot itself in the foot here. Either pay nothing or pay $15 a month. Many hobbyists, bloggers etc would be willing to pay around $7 – $8 a month, which was the plan that WordPress used to offer before it changed them without telling anyone. Now the price has doubled for users looking to upgrade from free. That’s just too expensive. I’m already looking at the other options and most of them work out to $80 – $100 a month. So long WordPress.

    Liked by 17 people

  10. David Thrift

    i have 8 .com domains that I’ve just today turned off auto-renewal on because of this mess. Some of them I had already allowed their plans to expire, but was holding the .com domains. The reason for this was because over the last few years I’ve had idea after idea for a website, got started on it, and then found I didn’t have the time to work on them due to life and day jobs getting in the way. So I was going to build the websites up and then add their plans back so that I could reassign their associated .com domain… but not anymore. I refuse to in the future pay $180 a year for domains I’m accustomed to paying $48 or $96 plans on. Nice job losing that business.

    Liked by 8 people

  11. sissue2020

    I really was basing my business on your multiple hosting plans. Now I have to start over and find another dashboard like platform to host some of the budget sites that support wordpress templates. I hate it that you did away with the legacy hosting plans for new sites. It was truly working for me and now I have to rethink what I am doing. it hurts. really it does.

    Liked by 12 people

  12. davekay

    At this stage you should just restore the 3GB. I’m not sure many people will consider a four-sixths reduction rather than a five-sixths reduction to be ‘good news’.

    It’s nice that you have seen sense and removed the limits of views, but these artificial limits smack of a very 1990s attitude towards the internet, which is not encouraging in 2022.

    Several bloggers I know who were previously on the cheaper paid plans are now looking to move away completely, since the price jump is too high to justify, and the new free plan is considerably more limited than it was just 5 days ago. Ten out of ten if that was one of your objectives with these changes.

    Lastly, you have burned up a lot of trust and goodwill over the past few days. I guess you will find out how that translates into paying customers over the next few months as people make their decisions.

    Liked by 15 people

  13. JenT

    First of all, thank you for listening to our feedback and upping the limit on new free site storage and removing site visit limits. has been my home on the web since 2006 and there have been umpteen changes to the platform since then. Just about every time a change takes place, it’s done in a way that catches existing customers unprepared and taken by surprise, causing a lot of very unnecessary ill will. One would hope that given past experiences, and with a customer base of’s size, both the design and marketing teams are involved in designing the launch of new features and products so to avoid negative customer experiences. Perhaps the Pro plan will suit your customers’ needs, but, for now, existing customers likely won’t remember that made the full-featured Business plan more accessible to them by reducing the price, but how it was launched and how that made them feel.

    Liked by 9 people

  14. Donna-Luisa

    Thanks for this.. Woo is out of my price point but if some of it is included in Pro then I’m game. Think it would be great to get some sort of special offer 😎🙋‍♀️ …just jumping out asking. Looking forward to upgrading soon.

    Liked by 3 people

  15. Patrick

    There are a few things to learn from that I’m hoping you ( are already aware of:
    – Having the pricing plan options appear before an official announcement caused a lot of unnecessary confusion and panic.
    – Not releasing information (specifics) on add-ons has put many people in an uncomfortable place, especially those whose business planning depends on knowing what their site(s) are going to cost them over the next year.
    – Not releasing add-on information along with the plan realignment feels half-baked and the opposite of transparent.
    – Choosing between two plans, each on the other extreme ends of the scale, alienates all of the people whose sites are “in-between”. This action told all of those customers that they don’t matter.
    – This is against the “open web” philosophy that you claim to support.

    Liked by 13 people

  16. Ace

    Downfall of….GARBAGE themes (they removed all the beautiful free simple themes) and almost all the premium themes are BAD. GARBAGE block system. and now the new GARBAGE PLANS. MAKE WORDPRESS GREAT AGAIN!

    Liked by 8 people

  17. Algustionesa Yoshi

    Add 1 more plan at $5 per month without WooCommerce and you’ll thank me later

    Liked by 10 people

  18. James Ross Kelly

    This will price me out. I will have to ask followers to contribute or take the site down, it is disappointing. I sell nothing nor do I have advertising. I have been flying with WordPress since 2013.

    Liked by 7 people

  19. Jkund

    Welp, I’m glad I’m not the only that was confused on seeing this new pricing 2 weeks ago with no information and lack of decent themes.

    Liked by 2 people

  20. Thiago

    We need upgrades to be made available urgently, especially storage upgrades, ad removal and domain mapping.

    Also, presenting the “free plan” in a more positive light helps a lot. For example, in addition to focusing on what it has that is different from the “pro plan”, it would be interesting to show what it has in common, such as unlimited posts and pages.

    Liked by 3 people

  21. Dinesh Wagle

    I have alwasy thought was much better than any other similar services such as Wix. Today you just became another Wix. Congrats.

    Liked by 9 people

  22. domobran7

    This is dumb. You had just made sure that I will never upgrade to a paid plan, ever. This new PRO plan is simply too expensive for me while offering a lot of garbage options that I simply do not need. From now on, it is either a free plan or nothing for me.

    Liked by 4 people

  23. Dr. Andrew Joseph Pegoda

    Bring WordPress as it was six/seven years ago back — everything was much better then.

    Liked by 8 people

  24. fototavi

    Thanks for hosting my blog since 2013 for FREE, I really appreciate your work. Kind regards

    Liked by 3 people

  25. Nicole Schaller

    And I thought I got a great deal when I signed up for the Business Plan at 50% at Valentine sale 😉
    Seriously, you did a great job at radically simplifying the plan options for both customers and support staff. I am sure this allows to focus more on developing WordPress Core that I highly appreciate.

    Please consider offering enough storage with the Pro plan so that it is possible to host VideoPress video lessons within Sensei courses without having to embed videos from a third party provider. Thanks.

    Liked by 1 person

  26. Vanessa in France

    I’m afraid you’ve shot yourself in the foot here, WordPress. I was planning to upgrade my blog to a Personal Plan to enable me to have a unique URL and some of the other features that went with the plan. I now learn that I have only one option at 180 bucks a year. First, I simply cannot afford that for a blog that is basically a hobby and not monetised. Second, I don’t need all the bells and whistles that go with a Pro plan. I can see from your viewpoint that rationalising the plans simplifies administration, and you will no doubt earn more from this strategy. You are a business. That’s fair enough. And I have appreciated the chance to run my blog for free on the WordPress platform for twelve years. But by adopting this strategy you have lost my intention to upgrade, and I don’t suppose I am the only one. Could you not institute a second paid plan somewhere between Free and Pro? This would enable you to capture that part of the market that is prepared to pay for certain features, but not $180 a year. Thank you.

    Liked by 4 people

  27. Henrique Picanço

    Too expensive to be a single paid plan, too expensive compared to shared hosting competitors, and too expensive to pay for just one website.

    Liked by 1 person

  28. Amanda

    I feel like you’ve forgotten a huge population of users in these changes and hope you will reconsider.

    I have a website on a legacy plan and was getting prepared to launch a second site on one of those plans. As a hobbyist in this, that was doable for your personal plan because all I want is no ads and a domain and I’m already paying for one site and can’t afford this new pricing for one, much less two sites.

    With these awful changes, I now am forced to either deal with ads on my site or pay way more than I am okay spending as someone who makes no money off my websites. So I now have to look elsewhere for the new blog I was working on, unless you offer either the option to pay for no ads again or offer an in-between personal plan option for us non-professional, hobbyist bloggers. And I feel so awful for the nonprofits who use your service and don’t want to have to shell out more just to avoid ads as well.


  29. Rev. Fr. Ben Okala, C.S.Sp.

    Thank you very much WordPress for your services so far. But unfortunately, the new Pro Plan you published can only be beneficial and attract more customers for you only if you allow beginners to have the choices of upgrading from Free Plan, Personal Plan, Premium Plan, Pro Plan, Business Plan & E-Commerce Plan. With this many may try the Pro Plan.

    But constraining Free Plan customers to have only the option of upgrading to Pro Plan has spoilt the whole show for WordPress and you will definitely loose customers. This is because the Pro Plan is expensive, and many cannot afford it.

    So, I advise that you reconsider your strategy, listen to the suggestion and reactions of your customers and make things easier for them.

    Thank you.

    Liked by 2 people

  30. Lisa

    Very disappointed to learn that after 15 years I will not be able to create websites with you for any future small business clients. I can not justify £15 to them when the nicer looking Squarespace sites begin at £10. £3 per month was just fantastic for their needs and I couldn’t praise you highly enough.

    Liked by 1 person

  31. peculiaromolayo

    All your plans are too expensive judging from what you offer compared to what others offer at much lower price. I started on free plan but I had to move to another platform with cheaper plans that offer me more. Really, I don’t regret it.
    From the reviews, I guess you need to revisit the drawing board.
    I still have hope in you though.

    Liked by 3 people

  32. mygamerank

    i think its expensive to pay

    Liked by 2 people

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