Gravity Forms and MailChimp Automation
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I’ve taken over the maintenance for a site for a local NFP. On one page of the site a Gravity Form is meant to trigger a MailChimp automation that sends an email to the person that completed the form.
Initially the form was set to trigger a plain-text email. However this was out of date and no longer relevant. So I removed the call to MailChimp and set about creating a new MailChimp automation to the HTML email that I have created.
In MailChimp I had run a ‘campaign’ with my new email that had the desired response. I set up the MailChimp part of this automation with this form as part of the flow. I’ve tested this and it appears to work correctly.
In the WordPress Gravity Form I’ve taken the following steps:
- Selected MailChimp feed integration tab
- Selected the Database I would like the form to add to
- Mapped all relevant fields to my form (there are some such as ‘Industry’ that do not apply and cannot be mapped).
- To remove any obstacles, for now I’ve turned off ‘double opt-in’.
- I have no ‘conditional logic’ applied
When I do a test submission nothing happens at all.
Have I missed something? The information that I looked at online would suggest this was meant to be easy!
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It sounds like you’ve handled the heavy lifting, but the most common reason for a “silent failure” like this is a mismatch between the fields in Gravity Forms and the Required Fields in your Mailchimp Audience settings. If Mailchimp expects a piece of data (like a “Last Name” or a specific “Industry” tag) that isn’t being mapped in your Gravity Form feed, it will reject the submission entirely without displaying an error on your website. To fix this, you should ensure that only the Email field is marked as “Required” within your Mailchimp Audience settings or, alternatively, check the Gravity Forms Logging (found under Forms > Settings > Logging) to see the specific error message Mailchimp returns during your test submissions.
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Thanks for your reply James. I’ve unselected all the field mapping apart form ’email’ (all fields on the form are mandatory anyway), re-started the flow in MailChimp and tried again. No response from MailChimp, although the report shows there has been some activity — over 125 submissions!
The automation flow in MailChimp is set to send an email to ‘their address’ and is linked to the response email in MailChimp. However this is not happening at all…
A response and acknowledgement is generated in WordPress but I can’t find any log in MailChimp other than the report that seems to think thinks are fine…
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