Analytics for WordPress — by Segment

Analytics for WordPress is the easiest way to integrate analytics and marketing tools into your WordPress site.

Instead of installing each tool individually, just install Segment’s WordPress plugin and use Segment to integrate third-party analytics and marketing tools. Once you’re setup, you can swap and add new analytics services with the flick of a switch!

Here’s how it works: * Install the Segment plugin * Segment will automatically start tracking how people are using your site – what pages they view and the information they provide to you, like their emails * Go to the Segment control panel, and toggle on any tool you want to try like Google Analytics, KISSmetrics and Facebook Audiences * Segment will send this data along to each tool * The service is fully integrated into your site–zero code required!

You can use Segment to try out more than a hundred vendors in a number of categories. Here are just a few of our most popular integrations: * Advertising – AdRoll, Google Adwords, Facebook Audiences, Twitter Ads, Quantcast, AppNexus * Analytics – Google Analytics, KISSmetrics, Mixpanel, Amplitude, Chartbeat, Go Squared * CRM – Salesforce, Zendesk, Gainsight, Frontleaf * Email – Customer.io, Outbound, Vero, Marketo, MailChimp, Hubspot * Optimization – Optimizely, CrazyEgg, Visual Website Optimizer

Get started with Analytics for WordPress today!