Tags » Strategic Communications

So, you want to write a press release

Great! The press release is one of the oldest and most powerful tools known to strategic communicators. But powerful tools are also pretty easy to mishandle. 459 more words

Press Releases

The Ego Trip

The Ego Trip can come from a faculty member, student or — god forbid — dean. Often modeled as an op-ed but rarely acknowledged as such, The Ego Trip comes with an expectation that it will be treated like any other press release coming out of your office. 700 more words

Press Releases

Sarah Larvor

Title: Global Head of Strategic Communications and Brand Strategy

Company: National Grid plc

Location: London, U.K.

Initially, Sarah Larvor became involved in her profession 21 years ago because she started a career in internal communications which piqued her interest in how people behave and interact. 143 more words


Four tips to become mentally fit

Have you ever wondered how to make sure you stay sharp? There are some things you can do to ensure it!

Time can be a bitter foe. 776 more words

Strategic Communications

Being frank

I had the pleasure of representing frank gathering as an ambassador for the first two gatherings ever. frank is an annual gathering for public interest communicators to learn about social change through strategic communications.   239 more words


KFC: Imaginary friend

A collision between western culture and indigenous culture, like the concept of a wormhole is one we have not quite grasped. Our grandparents arguably come from a simpler time, and watching this commercial I wondered what my grandmother would say if a child came to her and said he or she had an imaginary friend. 121 more words


Throwback: Vodacom Dance like a white guy

If you have ever felt left out and a lot of jokes sound like inside jokes, you can relate to this commercial. It makes fun of the people who laugh because everyone else is laughing. 95 more words