Tags » Mattel

Life In Plastic: TOY REVIEW: Battle Armor King Hssss (Masters of the Universe Classics)

This month, Masters of the Universe Classics released a two-pack of figures… but hey, you’re gonna get a bonus. Rather than review the whole thing at once, both toys are going to get the individual review treatment! 1,034 more words

Toys

Hollywood's next big opportunity: Millennial moms

Hollywood is in a state of flux. 2014 was the worst year the US box office in almost two decades.

One way for the big studios to make up for some of their woes at the box office is through licensing their intellectual property.  343 more words

Throwback Thursday: This doll never goes out of fashion!

She may look very different today, but the catwalk pose and famous blonde locks are unmistakeably Barbie!

First introduced in 1959 at the American International Toy Fair, Barbara Milicent Roberts quickly became a pop culture icon and the world’s best-selling fashion doll. 48 more words

Toys

toysday: Mattel Justice League Unlimited Kalibak

I bought this figure in a two pack with and because of Kalibak’s Dad, Darkseid.
But seeing it in person changed my attitude towards it. He looks soooo much better in person than on the promotional material provided by Mattel. 43 more words

Comics

A real life Barbie Doll?

It isn’t an easy life looking like a living doll… or so this young lady would have you believe, claiming to have a lot of what the internet generation would describe as “haters” 447 more words

Curiosities

Life In Plastic: TOY REVIEW: Snake Armor He-Man (Masters of the Universe Classics)

This month, Masters of the Universe Classics released a two-pack of figures… but hey, you’re gonna get a bonus. Rather than review the whole thing at once, both toys are going to get the individual review treatment! 1,083 more words

Toys

Lego is leaving Barbie and the Transformers in the dust

Danish toymaker Lego reported its 10th consecutive year of sales growth today, recording a 13% rise last year. This outpaced growth at its biggest rivals, Barbie-maker Mattel and Transformer toy purveyor Hasbro, as it has been doing for many years: 231 more words