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Contribution to the #marketing2025 debate

Permalink: http://www.marketing2025.com/hackathons/cim/contribution/issue-marketers-not-technology

Posted under MARKETING ECONOMICS – Accountability, metrics and ROI of the #marketing2025 hackathon.

The argument:  For most, the holy grail of marketing return on investment remains elusive, despite significant efforts from heavyweights across the academic, business and consultancy communities. 199 more words

Current Events

Traditional Location

It spoke to me.  It yelled at me, so several weeks ago at the Gofna Archaeology conference across the street from my house, I bought it – the complete book on the Church of the Holy Sepulcher.  798 more words

Interesting Stuff

It Isn't Always Sunny In....

THE NORTHEAST….Who would think the best conditions on the planet for skiing would be recorded at Hunter Mountain this week!!!! They have a remarkable snow pack of 108″….Leading the entire country!!! 596 more words


Cindy Licht reblogged this on CindyLicht's Blog.

Mediterranean Diets & Italians & Fat Pants

In the midst of all my recent therapeutic successes (and believe me, if you haven't read any of my recent posts, I've been a cataclysmic therapeutic mess the last couple of weeks – but in a good, I'm making progress sort of way) I've decided that trying to get back on a healthy diet and exercise track might also benefit me during my emotional rollercoaster. 297 more words


Eight Days a Week

I recently visited the Kathisma Church in southern Jerusalem.  The Katisma church was a Byzantine shrine from the 5th century.  The building was octagonal with its focus being a rock in the center, allegedly the spot where Mary stopped to rest on her flight to Egypt. 869 more words

Interesting Stuff

675 Days Travelling the World – Is This the Perfect Honeymoon?

Choosing the right honeymoon destination is no easy task, and while some couples still prefer the traditional beach honeymoon, many modern couples are looking for adventure, new experiences, and far-flung locations to spend their first weeks of marriage together. 243 more words


Zanzibar Photos – A Tropical Treat for Beach Lovers

When you think of Tanzania, Mount Kilimanjaro, the Ngorongoro Crater and Serengeti National Park are the first things that come to mind, but Tanzania homes some of the best beaches in Africa, and if you are looking for a truly tropical beach break in 2015, it’s time to pack your favourite flip-flops and… 102 more words