Tags » Behavioral Economics

What is the problem with attention-policing?

#TheDress and the Rise of Attention-Policing

It caused Taylor Swift to feel “confused and scared.” It caused a rupture in the Kardashian-West household that might never be repaired. 154 more words

Behavioral Economics

The early birds may still get the worms

No, Mornings Don’t Make You Moral

The idea of the virtuous early bird goes back at least to Aristotle, who wrote, in his Economics, that “Rising before daylight is … to be commended; it is a healthy habit.” Benjamin Franklin, of course, framed the same sentiment in catchier terms: “Early to Bed, and early to rise, makes a Man healthy, wealthy and wise.” More recently, there has been a push for ever earlier work starts, conference calls, and breakfast meetings, and a steady stream of advice to leave Twitter and Facebook to the afternoon and spend the morning getting real things done. 57 more words

Behavioral Economics

Ownership and responsibility

How Do You Decide Who Owns Something?

Ownership is an important part of our daily lives, but most of us do not spend much time thinking about how we make decisions about who owns things. 137 more words

Behavioral Economics

Freakonomics Podcast: The Maddest Men of All. Episode about Behavioral Economics

Another interesting discussion on the field of behavioral economics (see a previous post on the topic). Some really interesting discussions on this podcast about the contrast between classical economics and behavioral economics. 221 more words

Ethics

Behavioral Economics: A Primer

Lessons that you work out for yourself are much more powerful than rules you memorize parrot-fashion. – Dave Trott, Predatory Thinking

I am working through a personal primer on behavioral economics for my lectures on strategy and the planning process.
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Marketing

1 Trick to Getting What You Want When You Negotiate

Conventional wisdom says that, in negotiations, it’s better to offer the other party a firm number rather than a range. The thinking is that a hiring manager who hears, “I want between $40,000 and $45,000″ will focus on the lower number, or somebody you want to buy a car from will jump on the higher number if you tell them, “I can pay between $8,000 and $8,500.” 542 more words