Design, Upgrades

Premium Themes

The WordPress.com collection of beautiful and amazing themes continues to grow with the introduction of Premium Themes, featuring intricate designs, exciting options for customization, and dedicated support.

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Find a Premium Theme

You can find and preview Premium Themes in the WordPress.com Theme Showcase.

On the Theme Showcase, you’ll find detailed information about the unique features each theme offers along with a link to a specific demo site that lets you cruise through it and get a feel for it. Check out our current stock of Premium Themes on the Theme Showcase.

Within your WordPress.com account, you can go to My Site(s)DesignThemes to browse the free and Premium themes available to you.

To view only the Premium themes, click on Show All Themes and then select the Premium filter.

Themes - Show All Themes button
Click Show All Themes
Advanced Themes - Premium filter
Select the Premium button to show only the Premium themes

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Get a Premium Theme

On a site with the WordPress.com Premium plan or higher, you can switch to any premium theme at no extra cost, as many times as you’d like.

Without a Premium plan or higher, you can purchase an individual theme separately.

Once you’ve decided on a Premium Theme that you want to use for your site, you can preview how that theme will look with your site content by clicking the ellipsis menu in the bottom right of the theme thumbnail and select Try & Customize.

If you don’t have a WordPress.com Premium plan or higher, the Purchase button will appear at the top of the Customizer. If you have the Premium plan or higher, you’ll have the option to Activate the theme in the Customizer.

Purchase Premium Theme in Customizer
Purchase Premium Theme for sites that don’t have the Premium or higher plan.
Activate Premium theme in Customzier
Activate Premium Theme for sites that do have the Premium or higher plan.

You can also purchase and activate from the WordPress.com Theme Showcase if you are browsing there. When you click on Info, there will be an option to Pick this Design or Activate this Design.

You will have the option to choose which one of your sites you want the theme for. If you would like to use the same theme across multiple sites, you’ll have to purchase the theme for each site.

When you purchase a Premium theme, it is available for the lifetime of that blog.

Sometimes, we may decide to retire a Premium theme because it’s outdated from a visual or functionality standpoint.

If that happens, you can continue to use the theme for as long as you like, but if you switch to another theme, you can’t change back. We’re always happy to help you find a newer and better theme for your site.

Premium Themes that are set up for WordPress.com use only cannot be transferred to self-hosted WordPress.org sites.

If a Premium theme doesn’t work out, we offer a full refund up to 30 days from your purchase. To cancel your purchase and obtain a refund, please use the Cancel button on the Purchases page. You can always switch to any other Premium theme or one of our other fantastic free themes. And don’t worry, we’re adding more and more themes all the time.


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Edit a Premium Theme

You’ve activated a Premium theme… now what? Next, you’ll want to start setting it up!

Each theme has its own information and setup guide. To view this, go to My Site → Design → Themes. At the top of this screen, you’ll see the name of your active theme, plus links to the Info page and the customization area:

The currently active theme is shown at the top, with a link to the Info page which contains a guide to setting it up.

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Premium Theme Support

Along with the distinctive features and a gorgeous design, purchasing a Premium theme for your WordPress.com site also gives you full access to dedicated support on the WordPress.com forums from the theme authors themselves, where you may also find customization tips for your theme. Only the site owners who’ve purchased a theme can post and reply there—though it’s publicly viewable to everyone.

If you have a paid WordPress.com plan, you can also contact us for help with your theme here.

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