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Building a website for your nonprofit organization is one of the best ways to raise awareness and increase your visibility. It serves as a wide-reaching platform to tell people about your cause, and encourages them to get involved.
If you’re wondering how to create a website, you’re in the right place. This article will explore how using a platform like WordPress.com can take the stress out of building websites for nonprofits.
Most nonprofits exist with limited budgets, so you probably don’t have much to spare. That’s why it’s important for nonprofits to use free website-building platforms, such as WordPress.com.
A free platform will give you the features needed to create a beautiful and functional website without spending a dime, including:
A built-in blog — One of the biggest benefits of using WordPress.com is that you can begin blogging and sharing the story behind your organization and your vision for the future.
Built-in social sharing abilities — Spreading the word about your events, efforts, and cause won’t be a problem with WordPress.com’s built-in social sharing features. Your visitors can share your content with their own followers, and you can set up your blog posts to be automatically shared on Twitter, Facebook, and other platforms.
Search engine support — WordPress.com offers built-in search engine optimization (SEO) tools, which helps you rank higher in search engine results. You can also further optimize your site by editing your meta descriptions, titles, and alt tags.
Although the core platform is free, WordPress.com offers paid plans that include additional features. These features are optional, and there is no pressure to upgrade.
Instead, you can upgrade your plan if and when you need more functionality. Some of the benefits of paid plans include:
A custom domain name
Email and live chat support
More storage space
The ability to monetize your site with ads
Advanced customization options
Thanks to dozens of free themes, you can create a beautiful website for your nonprofit.
WordPress.com currently has more than 90 free themes that can be used for personal, business, portfolio, and nonprofit websites. You can search for themes from your dashboard, and even filter through them based on features, style, layout, and more.
What’s more, you can use a visual customizer in WordPress.com to change the colors and fonts, upload a header image, set a custom background, and more.
There are some technical tasks that need to be completed for any website to remain updated and secure. But with WordPress.com, you don’t have to worry about technical aspects like updating your site, configuring servers, or installing security tools.
WordPress.com takes care of this for you, and offers extra features like brute-force login and spam protection. Ultimately, you’ll have more time and money to focus on promoting your cause, connecting with sponsors, and networking with potential donors instead of worrying about your website.
A professional and functional website can do wonders for your cause, but investing in a web designer might not be feasible for your nonprofit organization’s budget.
Fortunately, platforms like WordPress.com let you create websites for nonprofits without straining your budget. With a ton of features available for free, you can start using your website to make a difference in no time.