Posts and pages are the most common content types used across WordPress.com. When it’s time to publish new content, you decide between using posts vs. pages.
They look very similar in your dashboard and on the public parts of your website, but there are a few key differences between the two. More importantly, there are certain scenarios where you should use one rather than the other.
By default, posts are listed in reverse chronological order. This list appears on your main blog page, archives page, and within widgets like Categories and Recent Posts.
Pages, on the other hand, house a website’s static content. “About Us,” “Contact Me,” and “What We Do” are common examples of website pages. This content type is often related to a specific aspect of your business, and rarely changes over time.
Pages cannot be categorized or tagged, but they can be tied to other pages by linking them to each other. For example, you might link an “About Us” page to other site pages like “Meet Our Team” or “Our History.”
Posts and pages have plenty of features in common. For example, they both contain featured images, allow comments, and have similar creation processes in the WordPress.com editor. But while posts are displayed as dynamic lists of content, pages are static, ever-present parts of a website.
Imagine that you create a WordPress.com website for a restaurant. You definitely want to include certain pages on your site, like “About Us,” “Contact,” “Location and Hours,” and “Menu.”
These are all examples of static content that you may need to update occasionally, but is always going to be relevant to your site. Therefore, a page is the proper way to display this kind of information.
Perhaps you host events at your restaurant, and hold special promotions on certain dates. This information is best to include within posts. Site visitors can then browse through the posts on your “Upcoming Events” page. You can even categorize your events by type (theme nights, trivia, live music).
Another example is an online magazine. Each article should appear as a post so that readers can view lists of articles and group them by category. The magazine would still need pages to showcase information like its editorial team, mission, history, and contact information.
Almost every website needs both posts and pages to organize content in a way that’s comfortable for users to browse through and easy for you to manage.
Now that you understand the differences between posts and pages, review your website structure and reorganize it if necessary. Knowing where content should live on your site (whether on pages or within posts) is an important step towards making your website easier to navigate and more professional.