Refresh your blog’s look to refresh your motivation! A change of season is a great time to give your design a spit-shine.
Last week, Erica gave you some tips for spring cleaning your blog. The start of a new season is also a nice time to make some appearance updates, and refreshing your blog’s appearance can re-energize you as a blogger.
(We’re talking tweaks, not a total overhaul — you probably like a lot of things about your blog, and you’ll want to keep some things consistent to avoid confusing your readers.)
I’ve always admired bloggers who freshen up their layouts while keeping their blog’s feel and branding consistent. Super-popular mommyblogger Dooce changes her header image every month — you can see a collection of all her past headers here — and food blogger Matt Bites creates headers seasonally to highlight the shifts in what he’s cooking and eating.
For the past year or so, I’ve used a version of Ryu customized with a small header image, dark gray background, and bold white text on my personal blog:
I love my theme, and seeing my blog makes me happy — I’m my own #1 fan, as we all should be. But I look at my blog a lot, and lately, I’ve been hankering for something a little different. Something lighter. More lithe. I tried on some other themes, but none felt as good as Ryu. I didn’t need a theme overhaul, just a fresh coat of paint. Here’s the Spring 2015 me:
The overall layout is the same — title front and center, posts arranged the same way, widgets in the same place. Readers know they’re on my blog, and they know where to look for information. The fonts and colors, though? Completely updated. Dark gray makes way for a creamy off-white, and white text for simple black. Chunky Futura font abdicates in favor of elegant LTC Bodoni 175.
The old design felt direct and bold — that’s definitely me. The new look has a classic vibe juxtaposed with irreverent content, which feels whimsical. Still me, just different facets of me.
If your blog has looked the same for the past year or so, think about a refresh! It need not involve upgrades of fancy graphic footwork, although those are certainly options. Think about:
- Updating your blog’s tagline.
- Adding or changing a background color — you can find this free option in your Customizer if your theme supports it.
- Adding or changing a header image or site logo — more free options you’ll find in your Customizer if your theme supports it.
- Changing the color of your title — yet another free option in the Customizer.
- Swapping out some widgets, or creating a custom image widget.
This is also a great opportunity to give your blog some clarity.
Try making one small change — not only will it help your blog feel fresh, but seeing your words in a slightly new way will inspire you as a blogger. You don’t have one defined, unchanging set of characteristics and feelings, so why should your blog?