Isn’t It Lovely: Understanding Blog Awards

You’ve probably seen these blog awards on your travels through the blogosphere. What are they, how do you get them, and what do they mean?

As you explore the blogging community, you’ve probably seen bloggers whose sidebars are filled with awards. Maybe you’ve even gotten one of these yourself:

award collage

There are dozens of awards circulating in the blogosphere. Where do they come from? How do you get one? What’s the point? Today, we demystify the world of blog awards with our award FAQ.

Who creates these awards?

There are vote-based programs like the Bloggies, but most of the awards that you get directly from other bloggers, like the “Sunshine Award” or “Versatile Blogger Award,” are created, maintained, and handed out by bloggers. That is, bloggers began them as a way to recognize other bloggers, and the community perpetuates them by continuing to hand them out.

Unlike the automated notifications and trophies you may sometimes receive when you see a spike in traffic or get a certain number of likes, these awards don’t come from — they come from you.

What do they represent?

The best of all possible awards? Maybe.

The best of all possible awards? Maybe.

At their foundation, they’re a way to recognize and support blogs beyond following, commenting, or liking. When someone gives you an award, it’s their way of saying, “Your blog is so wonderful that everyone should read it!”

Some awards also have more specific criteria. For example, the Liebster Award and One Lovely Blog Awards are for new blogs and/or those with fewer than 200 followers, and are meant to motivate newcomers to the blogging community. The WordPress Family Award is for other blogs built on WordPress, and the Versatile Blog Award recognizes bloggers who post on unique subjects.

Most awards have standard explanations and instructions; the blogger who gives you the award will likely have posted these on their blog for you to see.

Is there a nomination or voting process?

Not really, no. You’ll often see bloggers posting about awards and “nominating” other bloggers, but in this case “nominating” means the same thing as “giving” — there’s no real nomination process, and no voting at all. If another blogger wants to give you an award, they simply post about it.

How do I know if I’ve received an award?

Awards are announced via a blog post; the person giving you the award will publish a post listing all the bloggers they’re “nominating,” often with a short description of the nominated blogs and what’s great about them. You’ll typically find out in one of two ways:

  • Pingbacks. If you have pingbacks enabled on your blog and the nominating blogger links directly to one of your posts, you’ll get a pingback. Pingbacks appear with your comments, and look like this:
  • A comment. Often, the nominating blogger will visit your blog and leave a comment on one of your posts or pages letting you know about the nomination.

Rarely, you won’t get a notification at all, but may notice that you’re getting increased blog traffic from a particular site. You can track this in the “referrers” section of your stats.

Do the awards have requirements?

Most awards ask you to do one of three things (some require two; some, all three):

  • Tell readers something about yourself. Often, awards require that you post a certain number of facts about yourself, or that you respond to a set of questions.
  • Pass the award along to other bloggers. Some specify a number; others are open-ended.
  • Display an award badge on your blog. You can put the badge in a widget in a sidebar or footer.

Bloggers will typically do the first two in the same post. Jim’s post lists seven facts about himself and nominates seven other bloggers, one of whom is Sally. Sally then posts on her own blog, listing seven facts about herself and nominating seven other blogs, one of whom is Vito. Vito then posts on his own blog, and so it goes — like a virtual chain letter.

How do I add an award badge to my blog?

You can display an award badge with either a text or an image widget. Often, the nominating blog will pass along the code needed for a text widget, and you can just copy and paste it into a widget of your own. Otherwise, you can save the badge image to your computer (right-click on the image and select “Save Image” from the options that appear), upload it to your blog’s media library, and insert it into an image widget.

Do I have to accept an award if I’m nominated?

Nope! These are all voluntary programs. There are many bloggers who prefer not to accept awards, either because they don’t want to add the badge to their blog or don’t want to publish a post about it.

If you’ve been nominated but would rather not participate, you can simply ignore the nomination. I don’t participate in award programs on my personal blogs, and a polite “I appreciate the recognition, but I don’t participate in blog awards” has never met with a bad response. (And that way, the person nominating me can choose to nominate another, more receptive blogger instead.)

Are there benefits to awards? Downsides?

Awards do a few good things. First, they introduce your blog to new readers — since the person nominating you is personally recommending your blog, their readers are likely to check you out. They also create incoming links to your site, which is something sites like Google look at when calculating your search engine ranking.

There can be cons as well: you might not want the other blog linking to you (and Google rankings also look at things like link quality, so you might be concerned that the link isn’t actually helping you). An award post might be out of place on your blog, especially if you blog with a specific focus. It’s also easy to let awards run amok; blogs with endless sidebars of award badges and constant award posts can look like little bloggy award-factories.

Still, for many bloggers, the perks outweigh the downsides. Most of us just want to know that someone else is paying attention, and being nominated for an award is solid proof of that.

Can I make up my own award?

Sure! There’s no guarantee that your award will start making the rounds, but you can certainly create an award or badge of your own to highlight bloggers you love. And you never know; the award you create could become the next Liebster!

Any other questions? Let us know.


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  1. I did receive some. But shortly after answering questions and nominating others, it simply took a lot of time.

    I would appreciate more, simply people visiting occasionally and commenting. That’s even better.

    However I hope to hlghlight some of my favourite long time readers…or maybe I shouldn’t say that here and cause more problems for myself..

    Liked by 1 person

  2. Thanks for the post! I’ve been wondering about these awards too, and personally I take them as a nice flattering shiny thing to put on the side of my blog, but I don’t take it all that seriously. And I don’t do the chain letter part of it where I nominate the other bloggers, so I guess I’m a rule breaker lol xD

    Liked by 2 people

  3. At first I tried to participate but I actually had people get mad at me for “nominating” them so now there’s a no awards rule on the blogs that I’m involved with. It isn’t worth the stress.

    Liked by 1 person

  4. I received my very first award a couple of days ago. Blogging newbie here. I didn’t know at first what a Liebster was. But I was ecstatic that someone who is not a friend or family would recognize me. She was one of my “followers” though. Of course, I had to research what it was. Like most of you, the chain letter part and the other rules kinda put me off but I was too excited so I complied. Ha! Nothing like a virtual pat on the back. 🙂

    Liked by 1 person

  5. I was nominated for a Liebster three weeks ago. I was grateful to the lady who nominated me, but it was just too much hassle for me to participate in. At the time I was in the middle of an important project and I couldn’t take time out to find other blogs to nominate, answer questions, and make up a set of questions for those I might choose to nominate. I feel that the chain letter aspect of it sacrifices sincerity and quality for quantity and distribution. That’s why I haven’t “passed it along”.

    Liked by 1 person

  6. I am not sure that I see the value/point of these awards. My impression is that you don’t have to do a great deal to get an award. I someone likes a post I have written I would much rather they pust a positive comment.

    The Science Geek

    Liked by 1 person

  7. I am quite new to blogging but I personally believe that the awards exist as an incentive for the more dubious bloggers who doubt whether there blogging world is really for them. I can however understand people’s opinions about the awards creating a lot of self indulgence and boasting but surely thats what any award is about??

    Liked by 2 people

  8. I think it’s nice to get an ‘award’, it shows that people are reading your stuff. But yeah, there are some times when you may not want to participate in a particular award and that should be fine.


  9. Thank you for posting about this. My blog is new and I was always wondering about these awards since I’ve seen some of these on many blogs too. I thought it’d be so nice and really motivating if I’d receive one, but after reading the comments about how daunting the rules can be, I guess I’d rather skip as well. Of course, getting recognition is always appreciated but the seemingly “chain letter” part is also not my thing. Yet still, I see them as cute badges that could add beauty to my blog.
    Thanks for the explanation! 🙂


    1. I don’t think it needs to be daunted — as I noted to another commenter, no one’s going to revoke your award if you nominate 3 blogs instead of 5. Good faith is all that’s needed.


  10. Thank you! I’ve been worrying for a long time about what to do if someone nominates me for such an award. I would partly be very happy that someone liked my blog so much they’d give me an award for it. At the same time though these type of awards also kind of always felt a bit like chain letters with the list of questions and having to nominate seven other people. Now I know it’s ok to decline such a reward. 🙂


    1. Many bloggers choose to display their number of followers in the “Follow me” widget, but if they don’t, then that information is private.

      FWIW, the “fewer than X” is really shorthand for “blogs that don’t have many likes/comments on posts,” because the award is meant to encourage new folks. You can use that to guesstimate.

      Liked by 2 people

  11. I remember the first time I received a blog award, I had no idea what it was–but that didn’t matter. As soon as I got the idea that someone (a blogger I respect, in fact) had chosen to nominate my blog for an award, I did a little happy dance in my seat. 🙂

    Liked by 2 people

  12. Especially, as a new blogger, the recognition would certainly help readership. I don’t know how I feel about having to pay it forward, but I suppose it goes a long way to create a community feel and to draw awareness to the really well written and designed blogs that may not be seen otherwise. How would I find out about which awards are out there? Is there a list of blogging awards somewhere?


  13. Havent myself seen this before now and hasen’t been nominated. But i like the idea and that it help people who may have a hard time to blog regulary to make them still interested and keep blogging (including myself)!!


  14. Thank you so much for this post explaining blog awards. A blogger I follow was discussing having been nominated for an award, and I wondered what that was all about. It’s good to have this information and the posts comments to give me details about how to look at, and the best way for me to respond to blog awards.