Field Notes: Junior Innovation Camp

Junior Innovator Camp, part of the Wonder Women Tech Conference, is a chance for students to learn more about technology and entrepreneurship.

Automatticians, the people who build, participate in events and projects around the world every day. Periodically, they report back on the exciting things they do when not in front of a computer.

Today I’d like to share some experiences we had during the Junior Innovator Camp that was part of the Wonder Women Tech conference earlier this summer. I was joined by my colleagues Marjorie Asturias (who also spoke), Sarah Blackstock, Erica Varlese, and Anne McCarthy.

Wonder Women Tech, where Automattic was a sponsor, is a conference that highlights women in STEAM (science, technology, engineering, arts, and math), and provides a forum for discussing important topics around diversity. The two-day event drew over 150 speakers, all of whom were successful entrepreneurs or business leaders, who shared their triumphs, failings, and learned lessons. The conference offered educational opportunities to a number of area students who were attending on scholarships.

My colleagues and I presented a half-day workshop on “WordPress for the Beginning Entrepreneur” as part of the Junior Innovator Camp aimed at young adults aged 13-17. First up we taught the students how to create websites using, including how to customize the look and feel of a site. After that we walked them through a hands-on branding exercise that explored how to come up with a product or service, how to make your business unique, and what types of people your business would appeal to. We rounded the whole thing out with a crash course in marketing before the students shared their businesses with us.

Twenty-one students (and their parents) attended this event. Students worked in groups for the workshop, but I was pleased to see the adults following along on their own as well. It’s never a bad day when you can share your knowledge with someone, and this day was no different. Our students were wonderful and enthusiastic. We ended up with a lot of great business ideas and even a few opportunities to talk about future career paths for these young innovators.

I’m grateful to the organizers of Wonder Women Tech who gathered and encouraged such a wonderful group of students. I left feeling reminded of all the ways that technology allows us to be creative, share our unique experiences, and build a future we can all be proud of. Wanting to be part of something big? We’re always hiring!

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  1. Sarah R

    I’m positive that if I had been introduced to engineering and computer science as a young woman, I would be a skilled and wealthy woman today. I am so thankful that more and more opportunities for girls interested in STEAM are opening up. Thanks for being part of the education revolution!

    Liked by 9 people

    • Josepha

      Oh, I feel the same way. I like to remind myself that if I’ve ever wished that someone could have helped me with a thing, I should make a point of helping others with that same thing.

      Liked by 8 people

  2. JaDonnia B.

    That is so wonderfully inspiring, and demonstrates the power of one innovative idea gone ‘viral’, telling girls that there is nothing that is off-limits by exposure. I wouldn’t know how to teach STEM targeting girls other than removing the limits on success potential, and then offer guidance and encouragement along the way. It’s that simple.
    I am still in awe that my first born, a girl, excelled in STEM subjects and is now a Pilot[Instructor Pilot]. It’s simply mandatory that we spark interest and show ‘possible’. From there, they set their own paths and the sky is the limit[no pun intended] and dreams are made reality. When we introduce them to possible, impossible fades from view and appears only in the rear view of life pursuits.

    Liked by 10 people

  3. Carla Doria

    There are so many opportunities for young women out there. Providing these camps is an excellent way to introduce them to a world of possibilities. Well done! And I can see this reflected in my country as well 🙂

    Liked by 6 people

  4. Cruise with Neomi

    I commend the organisers for giving students & parents the opportunity to attend the workshop on “WordPress for the Beginning Entrepreneur” . Where was this held?

    Liked by 3 people

  5. topbikergear

    Hello there

    Do you have any handouts (pdfs) of this course as I would like to be able to do what you have taught the students




    Liked by 2 people

  6. alljewelrysites

    Very Impressive post!

    Liked by 4 people

  7. theyoutheye

    I want to be able to attend these workshops. I m very interested in technology. This is even the main reason I opened an account in WordPress. I m from Rwanda. I want to be a spokesperson of WordPress in my country.

    Liked by 1 person

  8. Convergent Infoware Pvt. Ltd.

    It is of a great privilege and joy to learn of such a WordPress based camp. I do wish to see such a camp being organized in India too, as WordPress is quite popular in India.

    Liked by 1 person

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