Blogs about: Research Consumer

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How to use analyst market share numbers after Gartner makes a "huge mistake" with server market share numbers

sagecircle wrote 1 month ago: Rarely do analysts call out another firm on perceived failures in research, but Rob Enderle does jus … more →

Tags: Analyst industry, News, Analyst Relations, A&R, Gartner, Industry Analysts, IT analysts, IT industry analysts, tech analysts

Why analyst relations matter - Analysts do not have time to do all-inclusive research7 comments

sagecircle wrote 1 month ago: (After an interesting Twitter-based conversation with Illuminata’s Gordon Haff and former IDC … more →

Tags: AR management, Analyst industry, Research quality, Research & Methodology, Analyst Relations, A&R, Forrester, Industry Analysts, IT analysts

For IT managers - It's "Praise Your Vendor" Inquiry Day

sagecircle wrote 1 month ago: Now for something completely different… offering the analysts a vendor compliment in lieu of a … more →

Tags: Analyst Relations, A&R, Forrester, Gartner, Industry Analyst, it analyst

Using five rights to avoid a wrong when it comes to purchasing Gartner or Forrester services5 comments

sagecircle wrote 2 months ago: You can minimize analyst firm price hikes by buying the right services from the right firms at the … more →

Tags: Spending Money, AR management, Analyst industry, Analyst Relations, A&R, Forrester, Gartner, Industry Analysts, IT analysts

What is the business value of inquiry for vendors

sagecircle wrote 4 months ago: SageCircle promotes the use of inquiry and we have offered suggestions on various topics for both En … more →

Tags: inquiry

Research consumer's turn -- How industry analysts can be better prepared for inquiries1 comment

sagecircle wrote 4 months ago: For the most part the SageCircle blog concentrates how various members of the tech analyst ecosystem … more →

Tags: inquiry

For IT managers - It's "Praise Your Vendor" Inquiry Day

sagecircle wrote 4 months ago: Now for something completely different… offering the analysts a vendor compliment in lieu of a … more →

Tags: inquiry

Using inquiry... Influence the analysts' research agenda

sagecircle wrote 5 months ago: We have repeated stressed the importance of inquiry, both from the role of the vendor and that of th … more →

Tags: AR best practices, inquiry

Common mistakes made when using market share numbers from industry analysts2 comments

sagecircle wrote 5 months ago: Market share numbers from the market research analysts can provide interesting insights into the dir … more →

Potential analyst inquiry topics for IT and communications vendors

sagecircle wrote 5 months ago: SageCircle constantly recommends that communications and IT vendors take advantage of their inquiry … more →

Tags: inquiry, AR best practices

Research consumers need account maintenance, part two

sagecircle wrote 5 months ago: Last week (see Part One) we spoke of how getting the maximum value from an automobile required a cer … more →

Research Consumers need account maintenance, part one1 comment

sagecircle wrote 5 months ago: To get the maximum value from an automobile a certain amount of ongoing maintenance is required.  T … more →

Tags: Analyst business practices, Spending Money

Can the IT industry analysts be objective?3 comments

sagecircle wrote 6 months ago: I recently saw this question on Twitter. It was from an AR practitioner, but it also applies to rese … more →

Tags: Practitioner Question

Strengths and weaknesses of analyst research delivery types1 comment

sagecircle wrote 6 months ago: The communications and IT analyst industry has four basic ways (i.e., written, inquiries, speeches … more →

Do’s about using analyst research1 comment

sagecircle wrote 6 months ago: Last week we posted some “dont’s” about using analyst written research, so it see … more →

Tags: inquiry

Forrester and Gartner Q4 and full year earnings -- Higher prices and emphasis on role-based services

sagecircle wrote 6 months ago: The two analyst firms that are publicly held conducted earnings calls last week, Forrester (February … more →

Tags: Analyst business practices, Analyst industry, Spending Money

Know your analyst - Novice, Luminary or Sage 5 comments

sagecircle wrote 6 months ago: For IT vendor analyst relations (AR) teams, a critical success factor is treating each IT industry a … more →

Tags: AR best practices

"Dont's" about using analyst written research1 comment

sagecircle wrote 6 months ago: The IT industry analysts do a good job of researching and analyzing the IT industry. Where they ofte … more →

Analysts don't know? Ask them to ask around. [Inquiry]1 comment

sagecircle wrote 7 months ago: Despite Myth #1 (The analysts know everything), there are times when clients, end users or vendors, … more →

Tags: inquiry


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