Blogs about: Marketing Mistakes

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"Oops!" Marketing Blunders

nellyspencer wrote 3 days ago: The global playing field of marketing has become a bloodbath. Competition is rife and we’re all vy … more »

Tags: The Marketing Peephole, Blogging, Marketing, Marketing blunders, PR Industry

The Misadventures of Jane the Marketer: A Cautionary Tale3 comments

mzkagan wrote 1 month ago: Note: Names and identities have been changed to protect the innocent. My friend “Jane,” a whip- … more »

Tags: marketing strategy, Social Media, social media marketing

The Internet? Bah! Why cyberspace isn’t, and will never be, nirvana

Michael wrote 3 months ago: Wow, this guy was so wrong… I bet he regrets writing this article for Newsweek in 1995. This is c … more »

Tags: Funny, Internet, Marketing, Mistakes, Stupid

Mistakes in Marketing Collaterals1 comment

bizzhy wrote 4 months ago: Every company website contains lot of marketing materials such as white papers, case studies, presen … more »

Tags: Marketing, Business Development, Business, Website, Online, Web, Collaterals, presentations, White Papers

Voluntary Ignorance?

jazzynan55 wrote 5 months ago: One of my favorite TV shows is Inside The Actor’s Studio.  Years ago James Lipton interviewed … more »

Tags: Great Resources, Marketing Facts, Marketing Nagging

Traditional marketing and advertising tactics fail on social networks1 comment

jimmintz wrote 11 months ago: New research suggests that most marketers continue to use traditional marketing tactics on soci … more »

Tags: Public Sector Marketing, traditional advertising, Social Media

What marketing is not...7 comments

Michael wrote 12 months ago: Some people just do not know marketing. They think they know but they really don’t. Take one o … more »

Tags: Marketing Observations

Slow off the mark rebate program gives public service a bad reputation

jimmintz wrote 1 year ago: Rebates for fuel-efficient vehicles not yet paid (CTV.ca News Staff). Despite promising rebates for … more »

Tags: Public Sector Marketing

Marketing fluff of the day2 comments

Michael wrote 1 year ago: From Marketing Operations Partners, “Marketing Operations is a thorough, end-to-end operational di … more »

Ebay's Paypal vs. Google Checkout

Michael wrote 1 year ago: This week’s publication of Marketing News contains an interesting article on Paypal versus Google … more »

Lying in advertising3 comments

Michael wrote 1 year ago: Some people just don’t get that fibbing in advertising is an awful idea. An Internet ad popped up … more »

Deterring Traffic = Huge Mistake3 comments

Michael wrote 1 year ago: There’s a great sandwich shop about three blocks from the office called Lenny’s. Their sandwiche … more »

Aqua Teen Hunger Force: Genius Marketing or Marketing Mistake?2 comments

Michael wrote 1 year ago: The marketing team for the hit Cartoon Network show Aqua Teen Hunger Force has either hit marketing … more »

Tags: marketing strategies

Friendster's Mistake: Not Using Commonsense2 comments

Michael wrote 1 year ago: Why do some companies succeed and others fail? Does the blame fall on the CEO, the Board Members, th … more »

Six Sigma Marketing Stagnation

rsomers wrote 5 months ago: We made a mistake at work today. It was painful. I do not like pain and neither do my team members … more »

Tags: Business, Culture, hoovers, Marketing, B2B Marketing, Mistakes, Online Marketing, six sigma marketing, stagnation

Guest Article: Top 10 Lead Generation Mistakes Make By Professional Service Firms, by John Doerr

Paul McCord wrote 6 months ago: Top 10 Lead Generation Mistakes Made By Professional Services Firms By John Doerr Williamson: [han … more »

Tags: Selling, Sales, Marketing, lead generation, Business, Marketing Professional Services

Technorati becomes irrelevant6 comments

Michael wrote 6 months ago: First, an apology. I’m sorry for the lack of updates to this blog. I’ve been focusing on … more »

Are You Making Enough Mistakes?

johnsondirect wrote 8 months ago: Recently Promo magazine asked me to write a piece on marketing mistakes .  The article shows, throu … more »

Tags: Grant Johnson, Johnson Direct, media, measurable marketing, Direct Marketing, Fortuitous Mistakes

Starbucks Sees Marketing Blunder, Caribou Coffee Sees Marketing Opportunity1 comment

Michael wrote 1 year ago: When Starbucks sent out a promotional email offering a free cup of coffee to a small group of employ … more »

Tags: Marketing Observations


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