Blogs about: Made To Stick

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A book read: Made to Stick by Chip & Dan Heath

jan wrote 1 week ago: A decently useful book. If you don’t struggle for more than a week to finish it, it is a time … more »

Tags: book, Chip Heath, dan heath

The Human-Scale Principle

sbditipsblog wrote 1 week ago: I’m reading a great book titled “Made To Stick” by Chip & Dan Heath. The book … more »

Tags: Career Guidance, Effective Communication, How To Engage, IT to Business, personal development, Better communication, business analysis, Business Analyst, Business Process Architecture

Sam's playing tag...4 comments

Poet With a Day Job wrote 1 week ago: ** update ** Ladonna did it! I said I would link…Woo! Imp Perfect, too! …and I am glad b … more »

Tags: Chip Heath, Coldplay, dan heath, Heath, Meme, robocop, sam of the ten thousand things, tag

Helping others understand your innovation

Jeremy Nulik wrote 2 weeks ago: I am not a wine connoisseur, nor do I understand the intricacies of what makes a good wine. I have p … more »

Tags: Business, Communication, Creativity, Innovation, Build A Bear, Chip Heath, dan heath, Wine, Wine Necessities

No plan survives contact with the enemy3 comments

sbditipsblog wrote 2 weeks ago: This is a military principle that can be altered to reflect our systems once they are touched by the … more »

Tags: IT to Business, Effective Communication, Engaging Business, Rules of Engagement, Software Requirements, Information Technology, Pat Ferdinandi, Business Process Architecture, Better communication

Tappers and Listeners

longscorner wrote 2 weeks ago: All of those, including CEOs and frontline employees, teachers and students, politicians and voters, … more »

Tags: Chapter 1, urse of knowledge, information imbalance

Duct Tape Not Included1 comment

Jany wrote 2 weeks ago: Made to Stick: Why Some Ideas Survive and Others Die is my favorite recent read, and I’ve read … more »

Tags: PR/Marketing, Social, advertising, AT&T, BlogHer, Celebrities, Chip Heath, christian children's fund, communications

What I Don't Know1 comment

Jany wrote 3 weeks ago: (via ~c4chaos- Thanks!) Blogging is not ’simple.’ A blog is only as successful as its … more »

Tags: Tech, PR/Marketing, What I don't know, Blogging, Andy Sernovitz, HOW TO?, Book Reviews, advise, Opinions

Logika Aktualitas

Budiman wrote 4 weeks ago: Gagasan yang benar belum tentu hidup di tengah masyarakat. Gagasan yang salah boleh jadi tersebar da … more »

Tags: Analisa-Sintesa, Bennabi, epidemi, gagasan, Gladwell, Heath, ide, logika aktualitas, tipping point

Marketers make money from stigmas

digitalee wrote 1 month ago: “Too often, companies focus on understanding only the current demand of the consumer,” w … more »

Tags: advertising, Marketing, media, Business, Chip Heath, dan heath, edward tse, manufactured stigma, Strategy

Stick out.

soulmagnet75 wrote 1 month ago: I’m reading Made to Stick by Chip Heath and Dan Heath. Bet you’d learn something from i … more »

Tags: What's up at Work, Captivate, Chip Heath, Corporate Communication, dan heath, Emotion, Employee Communication, employee engagement, Inspire

The Library is a Novel Idea 4 comments

pastorbrew wrote 1 month ago: The library was one of my favorite places in the world when I was a kid. Library day was like Christ … more »

Tags: Books, Library, freakonomics, spot of bother, Generation X, coupland

The Curse of Knowledge1 comment

sbditipsblog wrote 1 month ago: The curse of knowledge: This is a phrase coined by Chip & Dan Heath in their book Made To Stick … more »

Tags: Communicate with Geeks, Better communication, Business to IT Communication, Geeks, How To Deal with Your IT organization, How To Communicate with Geeks, Chip Heath, dan heath

Made to Stick: Why Some Ideas Survive and Others Die - Chip & Dan Heath

Andrew Lightheart wrote 1 month ago: Incredibly practical guide to structuring your ideas so that they people remember them. Not the most … more »

Tags: Marketing, Communication, Chip & Dan Heath

some books2 comments

Gene wrote 1 month ago: On the Road made to stick … more »

Tags: Web 2.0, Travel, book, on the road

Credibility

bry0000000 wrote 2 months ago: Sometimes, a good idea gets ignored because people do not believe the idea is good. Often times idea … more »

Tags: credibility

Above the Influence

sessary wrote 2 months ago: Credibility is another important factor when creating a “sticky” message. A story with d … more »

Tags: above the influence, Details, Message

Abstract Messages

sessary wrote 2 months ago: Abstract art uses shapes and colors to represent a message. The painting, shown left, resembles a fa … more »

Tags: Concrete, fashion.net, Hint Fashion Magazine

Made to Stick - Credibility

benson09oregon wrote 2 months ago: As I posted previously from “Made to Stick,” concreteness strips a message of abstract elements. … more »

Tags: credibility


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