Blogs about: Higher Ed Marketing
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The Beginning of the End for U.S. News Rankings?
In June of 2007, I wrote an article predicting (hoping) that Facebook would create a university ranking system that would rival U.S. News & World Report. On Friday, I received the following e-mail… more »
U B r a n d e r
The Beginning of the End for U.S. News Rankings?
— 3 comments
Rob Westervelt wrote 6 days ago: In June of 2007, I wrote an article predicting (hoping) that Facebook would create a university rank … more »
Higher Ed. Photography How Does It Fit
pomara wrote 1 week ago: I’m lost. I want to tie into the world of higher education marketing through the web and find … more »
Marty Nemko and the First P
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Rob Westervelt wrote 2 weeks ago: I mentioned that higher ed marketers can be divided between those who use Facebook and those who don … more »
Webcentricity And The Future Of Print Designers
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Rob Westervelt wrote 1 month ago: We’re in the middle of a shift in the way we do business in higher ed marketing. People are co … more »
House of Brands or Branded House?
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Rob Westervelt wrote 1 month ago: Brand portfolio strategy is an often-misunderstood concept in higher ed marketing, if it’s con … more »
Integrated Marketing Means All Four Ps
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Rob Westervelt wrote 3 months ago: Ever feel like you’re being asked to operationalize a bad decision? Ever wonder why that hap … more »
Accept, Adapt, Accelerate -- Or Atrophy
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Rob Westervelt wrote 4 months ago: Another parting thought… I haven’t read Robert Dilenschneider’s book, “Power … more »
Conference Notes on Changing Times
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Dennis Miller wrote 4 months ago: The College and University Public Relations Association of PA (CUPRAP) conference this year drew 159 … more »
The Risk Of Insult Is The Price of Clarity
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Rob Westervelt wrote 4 months ago: This is part one of my parting thoughts as I leave one university to join another. In advertising, i … more »
Born on Facebook
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Rob Westervelt wrote 5 months ago: In the 80s, kids were born with a mouse in their hand. In the 90s, they were born surfing the Web. … more »
Looking Back at the First Ten Weeks of Fall 2007
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fjgaylor wrote 8 months ago: Here it is, just before midnight on Saturday and I am waiting for the dryer to finsh, so I can finis … more »
How Do Deans Get Their Marketing Experience?
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Rob Westervelt wrote 8 months ago: Rowan University has an opening for the dean of its College of Professional and Continuing Education … more »
'Industry' advice worth taking: Innovation versus renovation
Rob Westervelt wrote 1 year ago: Advice from “the industry,” especially when it’s unsolicited, is one of my biggest … more »
What We Can Teach 'the Industry'
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Rob Westervelt wrote 1 year ago: If you get the TargetX Email Minute, you saw, once again, what all of us naive higher ed marketers c … more »
Declining Demography: Will History Repeat Itself?
Rob Westervelt wrote 1 year ago: “The one thing we know about history is that no one remembers history.” – Charlie Munger, Vice … more »
Should We Declare War On The U.S. News Rankings?
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Rob Westervelt wrote 1 year ago: “No classification without representation.” This is my battle cry concerning the U.S. News & … more »
What Is An 'Adult Learner'?
Rob Westervelt wrote 1 year ago: Contrary to popular opinion, there is no agreed upon definition for the term “adult learner.” Th … more »
Why Won't You Hire Me?
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Rob Westervelt wrote 1 year ago: I’ve had a Web copywriter position open for some time now, and more than 50 applicants have ma … more »
A Word of Caution Re: MySpace Ads
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Rob Westervelt wrote 1 year ago: Last week, I wrote about the merits of social networking ads on sites like MySpace and shared some r … more »
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