Blogs about: Forrester Wave

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Why analysts matter - "I get asked daily in one medium or another who to buy"

Some analyst relations (AR) managers are lucky in that their executives really get the analysts and their impact on the vendor’s leads and sales deals. Alas, not all AR professionals are so luck… more »

SageCircle Blog

Why analysts matter - "I get asked daily in one medium or another who to buy" — 2 comments

sagecircle wrote 3 weeks ago: Some analyst relations (AR) managers are lucky in that their executives really get the analysts and … more »

Tags: AR management, Analyst business practices, Vendor Sales and Analysts, Analyst Relations, A&R, Forrester, Industry Analysts, IT analysts, jeremiah owyang

Best practice for responding to analyst draft research — 4 comments

sagecircle wrote 2 months ago: This best practice comes from guest contributor Gerry Van Zandt (Twitter handle), AR manager with HP … more »

Tags: AR best practices, Research & Methodology, Analyst Relations, Gartner, Magic Quadrant, Forrester Research


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