Blogs about: Customer Insights

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Customer Experience - Firms fail to deliver

cequity wrote 1 week ago: According to CCF online, obtaining customer loyalty through quality experience is high on the corpor … more →

Tags: customer, Business, Marketing, Customer experience, loyalty, Customer Loyalty, CEM, customer experience management

Building brand agility thro' customer insights and integrated marketing techniques

cequity wrote 4 weeks ago: A slow economy does not always mean death-knell for brand marketers. The ones who mine customer data … more →

Tags: customer, Information, Data, marketing analytics, Business, Marketing, Direct Marketing, Relationship Marketing, 'database marketing'

Gearing-up for Mobile Number Portability(MNP)

cequity wrote 1 month ago: In India, yesterday the Government has announced the deadline & a roadmap for Mobile Number Port … more →

Tags: customer, Information, Data, Business, 1 to 1 marketing, Direct Marketing, customer value, marketing analytics, customer management

Customer Engagement - Best Practices

cequity wrote 1 month ago: Companies always talk about customer engagement but many a times there is always a gap between plann … more →

Tags: customer, Information, Data, Business, Companies, Marketing, 1 to 1 marketing, Customer experience, loyalty

On-Demand Analytics - Changing the face of retail

cequity wrote 2 months ago: Out-of-stock, poorly timed inventory levels and other lost sales opportunities present a problem for … more →

Tags: customer, Information, Analytics, Data, marketing analytics, Marketing

the Human Factor

mariobilotas wrote 3 months ago: As I continue my journey in the feedback analytics environment, I come to a realization that there a … more →

Tags: Marketing, Voice of Customer, feedback analytics, Usability, web design, Brand Management, webcast, Online, web optimization

Job based segmentation1 comment

Horizon wrote 6 months ago: There is wealth of information out there on the topic that dives deep into market research, customer … more →

Tags: Marketing, Marketing Initiatives, Product Management, Segmentation

Measuring what customers are saying about you....

planningbynumbers wrote 1 year ago: I like these new services that are popping up now which are measuring the good and not so good comme … more →


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