Blogs about: Cpg Wbsites

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Slim Jim Spices Things Up

Mick O'Brien wrote 3 days ago: I have a long-standing, highly emotional relationship with Slim Jim, those pepperoni inspired and ch … more »

Tags: Online Marketing, Advertising and Marketing, consumer packaged goods, digitas, Internet Advertising, online banners, Advergames, Slim Jim Spicy Town

This Deodorant Ad is Attractive and Repelling

Mick O'Brien wrote 1 week ago: Every now and then Attention Shoppers! comes across a banner ad that is so simple, compelling and … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, digitas, Internet Advertising, Online, online banners, Online Marketing

Stride Gum Partners With Semi-Famous Internet Dancer

Mick O'Brien wrote 1 week ago: As Attention Shoppers! has often pointed out, it is difficult to create, from scratch, an online exp … more »

Tags: Advertising and Marketing, consumer packaged goods, Creativity, Internet Advertising, Online Marketing, CPG marketing online, Stride gum dancer

Fresh Breath Makes the World a Better Place

Mick O'Brien wrote 2 weeks ago:   What does minty fresh breath have to do with giving third world children the chance to play spor … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, digitas, Internet Advertising, Online Marketing, Listerine Red ball, Online cause marketing

People Loved to Watch HBO’s Voyeur at Cannes

Mick O'Brien wrote 3 weeks ago: Since there was so little award-winning work in the CPG category at Cannes this year (significantl … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, digitas, Internet Advertising, Online Marketing, HBO Voyeur Cannes Winner

Cannes 08 Part Deux

Mick O'Brien wrote 4 weeks ago:   Every year Cannes recognizes some of the biggest, game-changing advertising ideas in the world. A … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, Internet Advertising, online banners, Online Marketing, cannes award winners, Cannes cyber winners

Our Second Annual Cannes Report

Mick O'Brien wrote 1 month ago:  Loyal readers of Attention Shoppers! can’t help but have noticed that we have been strangely sil … more »

Tags: consumer packaged goods, Internet Advertising, Online Marketing, cannes festival cyber lions, cpg cannes award winners

Another Reason to Love Chocolate

Mick O'Brien wrote 1 month ago:   There is a very good chance that you love chocolate. A lot. And I love this new site from Cadbury … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, Internet Advertising, Online, Online Marketing

Baby (Brain) Food

Mick O'Brien wrote 1 month ago: We all want our kids to be smart, right? Well, the intelligent people at Plum (high-end baby food … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, Internet Advertising, Online, Online Marketing

A Dutch Treat—Some Crazy Tea Time

Mick O'Brien wrote 1 month ago: Check out the hallucinogenic hi-jinks brought to us courtesy of Dutch agency CCCP, located in Amst … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, digitas, Internet Advertising, Online Marketing, lipton clear green tea site

Banner Ads with New Awareness Builders and Twice the Engagement Power!

Mick O'Brien wrote 2 months ago:  At Attention Shoppers!, we have a love hate relationship with banner advertising. We love the fact … more »

Tags: Advertising and Marketing, consumer packaged goods, Creativity, Internet Advertising, online banners, Online Marketing, CPG banners, great banner ad

That’s One Crazy Clock!1 comment

Mick O'Brien wrote 2 months ago:  Every year, like clockwork, the Clio Awards take place. The Clios used to be the most famous ad aw … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, digitas, Internet Advertising, Online, online banners, Online Marketing

Whither Widgets?

Mick O'Brien wrote 2 months ago:   Last year, Newsweek declared that 2007 would be the Year of the Widget. I’m not sure that most … more »

Tags: Advertising and Marketing, consumer packaged goods, Internet Advertising, Online Marketing, advertising widgets, aquafina widget

Just What The Boys Need--Another Contest

Mick O'Brien wrote 2 months ago:   We all know that marketing in the online world is all about offering value to people that you wa … more »

Tags: Creativity, Online Marketing, Advertising and Marketing, consumer packaged goods, Branding, digitas, Internet Advertising, online promotions, Online Contests

Could Your Face Use a Little Extra Happiness?2 comments

Mick O'Brien wrote 2 months ago: I stumbled across this lovely website for St. Ives while stumbling around Yahoo’s new destination … more »

Tags: Advertising and Marketing, Branding, consumer packaged goods, Creativity, Internet Advertising, Online Marketing

Tostitos Says No to Fun, Yes to Production Budget

Mick O'Brien wrote 2 months ago: Take a look at this latest effort from the junk food purveyors at Tostitos. Nolaf.org is the “offi … more »

Tags: Online Marketing, Advertising and Marketing, consumer packaged goods, Branding, Internet Advertising, CPG marketing, Viral Videos

Repeat After Me: “Online is Not TV”

Mick O'Brien wrote 3 months ago:  At Attention Shoppers!, we love TV (even if we watch it less these days). The medium that brought … more »

Tags: Creativity, Online Marketing, Advertising and Marketing, consumer packaged goods, Branding, digitas, Internet Advertising

I Know Where Your Momma Is…She’s Online

Mick O'Brien wrote 3 months ago: Depending on whose figures you look at (just don’t look at the figures of the Attention Shoppers … more »

Tags: Advertising and Marketing, consumer packaged goods, Creativity, Internet Advertising, Online Marketing, Branded content

The Recession, Toothpaste and the Internet

Mick O'Brien wrote 3 months ago: Well, it would appear to be official. Everyone from Alan Greenspan to Parade Magazine is saying we … more »

Tags: Online Marketing, Advertising and Marketing, consumer packaged goods, Branding, digitas, Internet Advertising, CPG marketing; recession, Parade Magazine, what people earn


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