Blogs about: Broadcast Strategies

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A TV Website is a Product, Duh.

TV folks still don’t get it! When I’m consulted by broadcasters planning to launch an accompanying Website for a TV series, I am often floored by the silo-thinking that an online presence … more →

Webs@Work

A TV Website is a Product, Duh. — 1 comment

khengze wrote 11 months ago: TV folks still don’t get it! When I’m consulted by broadcasters planning to launch an ac … more →

Tags: Web Trends, convergence, Journalism, News, essays, advertising, Tv online


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