Blogs about: Behavioural Targeting
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Just because we can, doesn't mean we should
An IBM Fellow and chief scientist, Grady Booch, has opened up the debate on the questions of ethics and morality in regards to how governments may later utilise software innovations. Debating the mora… more »
Nothing to Hide?
Must Read: What Is Behavioural Targeting?
philiptome wrote 1 week ago: Excellent B-Net article here. … more »
Why even simple behavioural targeting can work
Simon wrote 1 month ago: Seth Godin posted a typically insightul blog on targeting with respect to Firefox users. His point i … more »
RANT: Behavioural Targeting Is Key
chopperarris wrote 2 months ago: Online marketing has always been a highly accountable channel, with reams of analytics data to demon … more »
Narrowcasting and the behavioural target
clarification wrote 3 months ago: Behavioural targeting (BT) anonymously targets Internet users based on observed previous behaviour. … more »
Haunted by Orwellian Ads
lindsayshea wrote 4 months ago: Today, like everyday, I’m being watched. I’m a very important person, you know. My every … more »
your pseudononymous data is getting too personal
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esum wrote 5 months ago: I recently attended a lecture by Dr. Ronald Leenes from the Tilburg Institute for Law, Technology … more »
Just because we can, doesn't mean we should
feesch wrote 7 months ago: An IBM Fellow and chief scientist, Grady Booch, has opened up the debate on the questions of ethics … more »
Online video: the view from Madison Avenue
beyondnessofthings wrote 10 months ago: Following the post immediately below, covering Brightcove’s provision of online video services … more »
Yahoo SmartAds: 360 degree effort is needed
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Pallavi Bhardwaj wrote 10 months ago: Not just Behaviorally targeted creative : 360 degree effort is needed Anand, a colleague and fri … more »
