Tags » B2B Marketing

Ladies and Gentlemen, Heeeeeeeeere's Bad Bitch!

So, here’s my introduction post. I am staying anonymous because I want to air some dirty laundry and keep my job. I also have the mouth of a sailor, and I want to use it. 178 more words

B2b Marketing

Rich Media Content Is King

If content is king, it should be rich media content we are referring to.

By rich media or multimedia content I mean content forms that have a combination of text, audio, still images, animation, video or interactivity. 372 more words

Content Marketing

Picking The Right Social Media Platform For Content Marketing

The Internet is a big place. It can be hard for midsized marketing organizations just ramping up their content marketing to pick the right social media platform to help maximize distribution.   801 more words

Social Media Marketing

B to B marketing strategies for long term business

You’re pondering how to lead your staff toward reaching your statistics for 2014. Marketing-generated income is at stake, and the job of planning future year’s marketing finances is emerging. 496 more words


KPIs for B2B social media

“Not everything that counts can be counted. And not everything that can be counted, counts.” Albert Einstein could have been talking about social media. And in truth, for companies who are not selling products via Facebook or Pinterest measuring the ROI from social media can be problematic. 1,437 more words

Social Media

Six Great (and brief) B2B Reads for Labour Day

At some point this week, a few parents will discover the remains of the final school lunch from last June deep in the bottom of a backpack. 626 more words

B2B Marketing

B2B Marketing Strategy

Designing and implementing a B2B marketing strategy is definitely challenging. There are so many options and sometimes you may even discover you don’t have that many.  296 more words